Oreo is at it again! Just when you think M&M's are taking the lead in the "who-can-release-more-flavors" competition, Oreo bounces back with two new limited-editions that have garnered national media attention. We've talked about Candy Corn, Candy Cane, Watermelon, Lemon Twist, and Creamsicle Oreo flavors and, In addition, there's the elusive Gingerbread Oreo edition that's managed to stay hidden from The Holidaze. But for Nabisco, they just weren't enough. No, this time, they've packed shelves with Cookie Dough and Marshmallow Crispy flavors and today, we take a look at the former!
Of course, if you know me, the package art is going to attract my attention and, again, Oreo doesn't disappoint. In recent releases, the majority of the limited-edition cookies were wrapped in a yellow, resealable bag. I guess that added a bit more to the specialty of the release, but neither of the new flavors were given that treatment. Instead, for the Cookie Dough flavor, we have a traditionally blue bag with perfect graphics.
Now, being the way I am, I might have designed this differently. I might have come up with a brown bag and really focused on the cookie dough colors, similar to what I did with the banner up top, because I'm a stickler. I tend to go all out in terms of change, but sometimes that isn't always a good thing. Oreo is known for it's cookie, it's creme, and it's blue bag. All three of them are equally as famous and, really, you don't have to change a lot to make consumers say wow. In my opinion, it's always better to go the extra mile, but that tends to apply more to holidays than your regular, out-of-the-blue, limited editions. So, in this case, Nabisco designed everything just right. The giant ball of cookie dough and digital chocolate chips let you know exactly what you're getting and just how special this edition is. It doesn't take much, but it's more than enough.
Upon opening the bag, the smell is strong! I wouldn't say that it smells like Cookie Dough, but rather that of Chocolate Teddy Grahams. It's an overwhelming scent of chocolate that doesn't come in your classic bag of Oreo cookies. It's great, and they look good, too. The brown creme, which actually does look like Cookie Dough, is about as appealing as it is appetizing. That's a good thing because I thought it might be a turn off once I saw the real thing, but nope, they look delicious.
Every Oreo deserves a good twist! When you separate the two cookie pieces to reveal the center creme, it's a bit of a disappointment. I'm not going to cry over it, but I expected to see more chocolate chips in the mix. The graphic on the bag implies that there will be plenty in every cookie, but that really isn't the case. There's maybe one or two spread throughout the creme, but it's definitely not a deal breaker. Like everything, it all comes down to flavor and if that scent is any indication, we're in for a treat!
The first thing you'll notice, as is common with many of the limited edition flavors, is the difference in creme texture. Compared to the traditional Oreo cookies, these are much creamier and taste less like icing than the classic white creme. I think that's a good thing for these and all other limited edition Oreo cookies. It separates themselves from the legend and doesn't try to be something that it isn't. It stands alone and lets consumers know that this is different and isn't supposed to be what you're used to. You need that open mind going in because, if you expect an Oreo cookie, you're going to be disappointed.
In the case of Cookie Dough Oreo Cookies, it's hard to pin point a flavor. Do they taste like Cookie Dough? Ehh.. Yes and no. I definitely taste hints of Cookie Dough and it reminds me of what I'd find in Cookie Dough Ice Cream which is awesome, but there are a few other tastes that come into play. After the first bite, I instantly thought of Coffee. I'm no expert, so I don't know if it's an undertone or overtone, but it's definitely there and it tastes great. It may not be the flavor I was expecting, but it works well with the chocolate and cookie dough flavor. On top of that, they taste a lot like regular Chocolate Chip Cookies. Again, that's great. It's another flavor that works well with everything else and makes this cookie what it is.
It's hard to call this a Cookie Dough cookie because my taste buds are picking up on so many different things, but the name certainly isn't a stretch of the imagination and it tastes great. If I had to describe this to you without knowing what it's supposed to be, I would have called it Double Chocolate or Chocolate Coffee. I don't know if Cookie Dough would have been on the top of my list, but knowing what it's supposed to be, I can definitely pick up on that and tell you that it's close enough to at least be compared to the ice cream. Regardless of what I taste or what it is, I like them a lot and definitely recommend them.
Check back later for the next flavor review - Marshmallow Crispy Oreo!