Saturday, September 15, 2012

Caramel Apple Milky Way


This was a nice surprise!  While at a meeting yesterday, I got a text from my cousin, Meghan (Follow her @MegIsHellaCool on Twitter.. she really is hella cool!).  In her text, she told me that she heard Milky Way made a Caramel Apple flavor and it would be great for The Holidaze.  She was right, that would be perfect for The Holidaze.  I was pretty pumped up, but didn't let on.  I just said thanks and that I'd check it out.  Little did she know I planned on hunting these down like a scavenger as soon as I was done with work!  On my way home, I stopped at Rite Aid in hopes of finding the rumored Caramel Apple Milky Way.

Well, at first, all I found were a bunch of pumpkin shaped Reeses and Butterfingers.  That's great, but we covered those last year.  I saw the Caramel Apple Lollipops, but again, that was reviewed in the very first Holidaze post ever! We need to find something new and what could be better than these Milky Ways?  They had to be somewhere, and they were, but I was looking in the wrong place.  I was thinking along the lines of a Milky Way bar.  But once I started thinking Mini's and scoured through the thousands of bags of Halloween candy, there they were.  Right in front of me.  In all their glory!



Once I finally found them, I tried figuring out why I didn't see them before.  I was in that exact same Rite Aid a night earlier and these never popped out at me.  How is that possible?  My Halloween Hunting skills are obviously not as sharp as they should be just yet.  This is something I usually wouldn't miss, but probably would have again if it weren't for the heads up from my cousin.  If not for her, we might have never found these beautiful Caramel Apple Milky Way Mini's.  What a shame that would have been!

Looking at the bag, how can you not love it before trying it?  First of all, the bag is red.  Has there ever been a red Milky Way bag?  I can't think of any.  I know I've seen green for Christmas.  I know it's also been clear.  I've seen dark brown/black and even a bit of purple, but I don't think there has ever been a red Milky Way bag.  Little things like this make me way too happy to be considered normal.  Then you add in the "Caramel Apple" text in some type of syrup font (that I tried to replicate in the banner) along with the caramel apple graphic and "Limited Harvest Flavor" leaf??  Are you kidding me?  I haven't taken a bite and I'm already in love with this.  Milky Way.. you had me at Harvest..


I really like the mini wrappers because Milky Way did a fine job of making sure these represented Fall and not Christmas.  Had they added too much green or not enough gold, the mood and atmosphere of this "Harvest" would have been lost.  Not everybody cares about wrappers and bags, but I do!  Having gone to school for PR/Marketing, I understand that those things are the first thing a customer sees and it's important to reel them in from the first glance.  Granted, I totally missed these the first time around, but regardless, I really do appreciate the attention to detail and if you've been reading The Holidaze for a while, you'll know how much of a fan I am.


The only thing missing on the wrapper?  An apple!!  That was the first thing my girlfriend mentioned.  An apple on the wrapper would have been awesome, but beggars can't be choosers.  Especially when we're talking about little candy pieces ;)


Okay, moving on to the flavor now.  I was expecting to taste nothing more than a regular Milky Way with, maybe, a bit more caramel than usual.  I didn't know how they were going to enhance the Fall feel or add an apple flavor.  The only way I saw fit was to change the flavor of that classic nougat.  As expected, that's exactly what they did and did it perfectly!

This tastes amazing!  It obviously tastes like caramel, but I wouldn't say it really tastes like apple.  It's more like an apple cider or apple spice.  I'm not sure.  It's hard to pinpoint exactly what type of flavor this is, but I can guarantee that it reminds you of Fall.  It keeps that same, traditional, Milky Way flavor that everybody loves, but packs a big punch of Fall.  It's so good!  

So far this Holidaze, we've found Fall's alcohol, Fall's soda, and now, we've found Fall's candy.  This is it.  There's no topping it.  Reeses, Snickers and Butterfinger can shape their candy into whatever they see fit, but without changing the flavor, it's really just the same old candy.  But not the Caramel Apple Milky Way!  This is new, this is definitely different, and this is the best Fall candy you'll find this season.

Looking for a combo?


Oh yeah! Now we're talking! Pop in a scary movie, sit back, relax, and overdose on sugar.

Thanks, Meg!

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